The first thing I noticed when dealing with There.com is that there was a video tutorial immediately. I think I really prefer this to Second Life, where everything has to be read, since this seems to have a very casual audience, and video examples are always great. Bonus points for including a pause button.
I noticed a lot of large billboards with instructions too. Very good technique, since some people read slow, and pop-up messages sometimes fade out too fast.
I saw some people playing with a ton of dogs. That was kinda neat. They were playing music too, it looked like fun. I don't really see this kind of thing in Second Life, at least, not from what I saw of it.
I decided to check out an area with a big old Coca Cola logo and the red and white was pretty much plastered everywhere, even the arcade. I couldn't actually PLAY the games in the arcade, though. I was a little disasppointed there.




